Why Organic


Certified organic products are made in accordance with strict environmental and social production standards. At Lula Green we ensure that our bed linen meets the leading standard of organic certification by adhering to the stringent guidelines of the Global Organic Textile Standard (GOTS). This certifies the entire supply chain starting from the farming through to production, processing, packaging and distribution.


Non-organic textile manufacturing uses thousands of toxic chemicals, many of which have been classified as hazardous for humans and wildlife by the World Health Organization. Traces of formaldehyde, potential endocrine disruptors and carcinogens have been found in conventional fabrics; all toxins which can potentially be absorbed through our skin. GOTS-certified fabrics are free from any known harmful chemicals.


Genetically Modified (GM) crops are widely used in non-organic farming worldwide and have been linked to potential risks to human health and the environment. Organic farming prohibits the use of GM seeds.


Groundwater contamination caused by synthetic fertilizers and pesticides is a major problem in many agricultural areas. Harmful chemicals used during the textile manufacturing are often found in neighbouring rivers and lakes. These pollutants often have a toxic impact on the surrounding biodiversity.

Eliminating those toxins from the organic farming and manufacturing process has a significant impact on the water pollution caused by the cotton industry.


Conventional cotton crop is considered to be the world’ dirtiest commodity, by using up to 10% of world’s pesticides and 16% of insecticides. Toxic pesticides, insecticides, herbicides and fertilizers are responsible for wildlife and groundwater poisoning and are widely used in conventional farming.

Organic practices are based on the respect for the environment. It prohibits the use of harmful agrochemicals and supports clean groundwater and healthy soils by rotating the crops and using natural fertilizers.


Organic farming helps maintain biodiversity. By harbouring wild plants, it provides a habitat to otherwise vanishing wildlife caused by intensification of conventional agriculture.

Prohibiting toxic chemicals during the production creates a better environment for the surrounding wildlife and a richer, more bio diverse world for us all to live in.


Every year, millions of workers suffer from poisoning and severe health issues from the pesticides used during the conventional cotton production. Farmers dependency on these increasingly expensive pesticides, commonly results in mounting debts.

Organic agriculture prevents farmers’ exposure to harmful chemicals and protects their land and the communities they live in.


Cotton represents nearly half the material used in textile manufacturing worldwide. It can take up to 11,000 tonnes of water to produce 1 kg of cotton.

Healthy organic soil requires less watering and are more drought-resilient. Around 80% of fields are watered using rainwater harvesting systems, further helping to preserve the valuable freshwater for future generations.


Organic healthy soils help to remove CO2 from the atmosphere, while avoiding nitrogen-compound synthetic fertilizers. Organic cotton farming practices consume less energy, producing up to 93% less greenhouse gas emissions than traditional methods.

This means that organic agriculture enables ecosystems to better adjust to the effects of climate change.


The toxic impact caused by commercial farming methods and textile manufacturing leaves a disastrous footprint on this planet, which will stay with us for many generations to come. Organic agriculture and manufacturing supports healthy soil and wildlife, empowers communities, saves water and reduces this toxic impact.

There is no planet B.

Choosing an organic and eco-friendly lifestyle is a conscious choice of a more sustainable future for us all.